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Best Church Marketing MinistryStory.com explores church marketing, communication, and technology strategies so your church can tell your story with greater effectiveness, impact, and excellence.

MinistryStory #13: Let Your Church Branding Resonate

Posted on March 28, 2011 by Dave

branding a churchA Conversation on Church Branding With Kerry Bural

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Episode Run Time: 21:16

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Episode 13 is the second part of a conversation on church branding with Kerry Bural, The Founder and Principal at The Resonate Group. Kerry will help your church draw the line between his definition of branding in episode 12 to the elements or marketing collateral that most people associate with branding. Kerry compels churches to focus on clarity:

“Clarity rules – it is the magic stuff out of which emerges your understanding of what it will take to move your ministry forward.”

Show Notes:

Audio resource files on church communication

Categories : Church Branding, Podcasts
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MinistryStory #12: Church Branding That Resonates

Posted on March 21, 2011 by Dave

Church BrandingA Conversation With Kerry Bural

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Episode Run Time: 23:09

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Episode 12 is the first of a two-part conversation on church branding with Kerry Bural, The Founder and Principal at The Resonate Group. Kerry clearly defines what branding is – that it is all about connecting with people.  Kerry feels very strongly about resonance and shares how churches must realize that every decision they make is a brand decision.

 

Show Notes:

Audio resource files on church communication

Categories : Church Branding, Podcasts
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MinistryStory #11: Your Church Must Learn From Disney

Posted on March 14, 2011 by Dave

Creating a church marketing and communication experience like Disney.Part 2 Conversation With Anthony Coppedge

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Episode Run Time: 18:39

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Episode 11 is the conclusion of a two-part conversation David has with Anthony Coppedge, Director of Communications at Fellowship Technologies in Dallas, Texas.  Anthony talks about the importance of delivering on your message, the value of excellence, consistency, training volunteers, and  how to “have a heart” in your ministry .

If you did not listen to part one you can get Episode 10 here…

Show Notes:

Church Marketing Podcast on Facebook

Categories : Church Communications, Church Marketing, Podcasts
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MinistryStory #10: Can Your Church Offer A Disney Experience?

Posted on March 7, 2011 by Dave

Church communications conversationA Conversation With Anthony Coppedge, Part 1

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Episode Run Time: 20:09

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Episode 10 is part one of a two-part conversation David has with Anthony Coppedge, Director of Communications at Fellowship Technologies.  Disney is well known for providing an unparalleled experience for their customers.  Can a church do the same for their visitors and attendees?  Anthony shares his Disney experiences and offers helpful insights on what churches can do to connect with people in their communities.

Show Notes:

Church Marketing Podcast on Facebook

Categories : Church Communications, Podcasts
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MinistryStory #9: The Importance of Church Content

Posted on February 28, 2011 by Dave

Writing content for church websitesWho Are You and What’s Your Church Voice?

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Episode Run Time: 19:45

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In podcast episode 9, David Tonen shares some thoughts on the value of the content on your church website.  The story you tell about who you are as a church, what makes your ministry unique, and what voice you speak with, are often overlooked elements in the development of a church website.  Learn why these critical elements are important and how they will help you communicate your church story more effectively.

Show Notes:

Church Marketing Podcast on Facebook

Categories : Church Communications, Church Marketing, Church Social Media, Church Websites, Podcasts
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MinistryStory #8: Church Branding

Posted on February 7, 2011 by Dave

branding tips for churchesA Conversation with Mark MacDonald

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Run Time: 29:05

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Mark MacDonald is the Creative Director at PinPoint Creative Group.  Mark defines what branding is in a way that any church leader can clearly understand.  We also discuss the importance of defining target markets and demographics so churches can focus their ministry resources effectively.  Get a fresh perspective on the importance of branding your church for maximum outreach!

Show Notes:

church marketing for pastors

Categories : Church Marketing, Podcasts
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MinistryStory #7: Created in Canada

Posted on January 31, 2011 by Dave

Church Communications in CanadaA Conversation with Adam Fry from the Create Conference

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Run Time: 30:47

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Adam Fry is the Associate Pastor of Creative Communications at Central Community Church in St. Catherines, Ontario, Canada and one of the organizers of the Create Conference.  Create is a creative communications conference designed specifically for Canadian church leaders.  We discuss the differences in church culture between Canada and the US and Adam provides details on what the conference desires to accomplish to equip leaders to better communicate the best story ever – the story of Jesus.

Show Notes:

Church Marketing Podcast

Education for church pastors

Categories : Church Communications, Podcasts
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MinistryStory #6: The Foundation of a Great Church Website

Posted on January 24, 2011 by Dave

Marketing churches through websites.Top 5 Reasons for Using WordPress For You Church Website

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Run Time: 24:07

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David Tonen explains the five marketing reasons why a church website should be built on a content management system and specifically WordPress.

Show Notes:

Church Marketing Podcast

Categories : Church Marketing, Church Websites, Podcasts
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MinistryStory #5: Is Your Church Talkable?

Posted on January 17, 2011 by Dave

Talkable: A Conversation with Guy Richards

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Podcast #5 Run Time: 16:50

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Guy Richards is the Founder and CEO of Abiah, a Christian branding agency.  He shares his testimony and some insights from his new book Talkable.  I met Guy recently at a conference and we connected right away as two “marketing guys” who have a real heart beat to help churches communicate better.  In this episode you’ll discover some ways to make your church more talkable.  One of the most powerful forms of marketing is word-of-mouth.  Learn how to leverage talkability!


Show Notes:

Church Marketing Podcast

Categories : Church Marketing, Podcasts
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Episode #4: The Mystery Worshiper, Greg Atkinson

Posted on January 10, 2011 by Dave

Insights from a Secret Church Shopper: A Conversation with Greg Atkinson

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Episode Run Time: 21 minutes, 12 seconds

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Greg shares some of the insights he has gained from churches who hire him to assess their ministry through the eyes of a first-time guest.  He will provide you with some excellent things to think about and effective strategies you can implement in your church to make the first-time visitor’s experience a positive one.  We discuss the church environment, sensory elements, church websites, and mobile strategies for churches – all of which are elements of church marketing strategy and the way you communicate your ministry story.

Show Notes:

Church Secret Shopper

Categories : Church Marketing, Church Social Media, Church Websites, Podcasts
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