MinistryStory #5: Is Your Church Talkable?

Posted by on Jan 17, 2011 in Church Marketing, Podcasts | 2 comments

Talkable: A Conversation with Guy Richards

Podcast #5 Run Time: 16:50

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Guy Richards is the Founder and CEO of Abiah, a Christian branding agency.  He shares his testimony and some insights from his new book Talkable.  I met Guy recently at a conference and we connected right away as two “marketing guys” who have a real heart beat to help churches communicate better.  In this episode you’ll discover some ways to make your church more talkable.  One of the most powerful forms of marketing is word-of-mouth.  Learn how to leverage talkability!


Show Notes:

Church Marketing Podcast

  • I went to a Lausanne conference some months ago (nearly a year ago) and met Guy in the bathroom. After I finished “my business” and washed my hands he just came up to me and started talking. I kid you not…in the bathroom. He started talking with this infectious smile; so even though I was kinda shocked by a guy talking to me in the bathroom…I had to smile too.

    Anyhoo…he introduced himself…and even gave me a free copy of his book. Just gave it to me without me asking. I met the man and read the book and they BOTH left an impression on me. I’m surprised he was calm in that interview lol!

    Guy is great guy and he KNOWS what he’s talking about

    • Thanks Michael, Guy’s entire personality is infectious and he radiates sincerity. I think any church leader – pastor, elder, board member, or ministry director will be inspired by him.